In the blogging world everyone comes across this word called “Niche”. What is Niche? Niche is any topic related to a particular field. It is confined to that particular field of interest. Here again we can go for micro niches, that means subtopics under the main niche.
As we know that all the people who are entering into a blogging journey are not good at all the available topics. Everyone will have their own interests/passion towards a few of the popular blogging topics.
Selection of best niche for blogging in India is very important. Because once you start blogging, you have to continuously update your blog with the relevant articles related to the niche selected.
In case if you wish to change your selected niche, then it can only harm your blog authority in that particular field. If you are thinking to build an authority in your niche, then right from the beginning you stick to the selected niche.
Niche selection is also important to build authority in a particular field in the long run. If you don’t have interest in a particular topic, then go for some other topic, where you feel like you have enough knowledge to share.
How to select a profitable blog niche
On the way to deciding your niche, you may get so many question like,
What is the best blog niche?
What niche is most profitable?
Which blog is best for earning?
What niche is trending in 2023?
Is it too competitive a niche?
These are questions you may get while starting your journey. No worries, every new blogger faces these kinds of challenges.
While finalising the niche, you need to do enough market research to check competition in that particular niche. And in the beginning you need to target low competitive keywords first.
If you want to know where to get content ideas, here is the solution. You should start looking for problems/pain points of the audience related to that topic. There are some online platforms where you can get content ideas, such as Quora, answerthepublic, alsoask.com and google trends etc.
For every niche you selected, there is enough opportunity for monetization. You can go for AdSense or you can promote affiliate products.
How do I find a unique niche?
There are a few more steps you need to keep in mind while selecting a niche.
Check for enough affiliate programs are there or not
Check whether the niche aligns with your interests or not
Are you ready to spend enough time to do research about your topic in the long run?
Once you get answers for all these questions, then you can go ahead with your instinct. This self-analysis is very important, because if you make any mistake, it may cost you a lot of your hard working hours.
Best niche for blogging in India with low competition
If you wish to share your knowledge and experience there are a lot of blog niches you can find. Here I am listing low competition niches for blog 2023, you can select any of the below and start a blogging journey.
1. Health and Fitness
2. Technology
3. Sports
4. Dating & relationship
5. Finance
6. Movie & entertainment
7. News
8. Self-improvement
9. Digital Marketing
10. Job & career
11. Recipe & food
12. Making money online
13. Beauty fashion
14. Survival
15. Travel
16. Politics & public affairs
17. Insurance
18. Education & learning
19. Real estate & properties
20. Automobile
21. Web series review
Health & Fitness
Nowadays because of the pandemic, everyone is more conscious about health & fitness. They are looking for fitness guidance from online sources. This niche will have evergreen demand because people from all walks of life are forced to take care of their health.
It is one of the lucrative & vast fields to choose this as your niche. There are micro niches you can select if you want to be too specific about any niche because specific is terrific.
Micro niches you can consider such as weight loss tips for pregnant women, mindful meditation, skincare, home workout, yoga, dieting tips, weight loss tips for adults and many more. This is one of the best profitable niche for blogging.
Once your blog gets authority, health & fitness companies approach you for featuring their products in your blog. Few businesses may ask you for sponsored articles and you may charge some amount.
Technology
Technology is ruling the world nowadays. You cannot have the same smartphone for the next 4 to 5 years or more. Because everyday technology is getting updated. Everyone are not aware of technology and they need help in every aspect of life with respect to technology.
Many people don’t know how to make decisions while purchasing new gadgets, how to troubleshoot when a problem arises and they want to know how best technology can be used in day to day life.
As a blogger you can select any micro niches like how to guides, technology updates, product reviews and many more. Each and every day technological updates are happening worldwide. Being a blogger you will not have any shortage for content ideas in this niche.
Many brands may contact you for featuring their products and also for sponsored articles in your blog.
Sports
In any country, the majority of the population is filled with youths and adults. And the younger generation are more aligned with the sports activities. On the other side, kids and the older generation enjoy the spirit of young people involved in many sports tournaments happening in and out of the country.
Because of interest in sports, many people want to know the statistics of matches happening, they want to know about different games, they want to excel in a particular game by knowing playing strategies. There are a number of reasons for people to come online for information.
Sports companies may collaborate with you to feature their products in your blog. And some more businesses may contact you for sponsored articles.
Dating & Relationship
Because of modernisation and changes in the lifestyle there are a lot of tensions in the relationships between newly married couples, young adults, dating youths, and also within the families.
They are looking for solutions, they want to solve their problems by adopting some techniques, and they also want to remove any more tensions left in relationships by bringing changes in their attitudes.
All they need is solutions to resolve their problems. If you are an experienced or if you can sense the root cause of relationship problems, then this niche is made for you. You can also get sponsorship from relationship programs.
Finance
To survive on this planet, everybody needs to manage and control their financial activities in day to day life. If our financial management is not good, then each one of us will face a lot of complications in our lives. If you are an expert in this field or if you have sufficient knowledge to share, then this niche is for you.
There is no shortage for content ideas, you can talk about many financial products out there in the market. Few finance companies may show interest in collaboration, once you get sufficient authority in the market.
Movie & Entertainment
We all need some kind of relaxation and rejuvenation to get ready for the next day at work. Entertainment has become a part of our life. It looks like entertainment is life. Movies, reality shows, serials, web series and other different kinds of entertainment are on high demand.
Nowadays everybody needs all the updated information about everything. Some people may look for the reviews, movie gossips, new arrivals, latest happenings in all the film industries, and also they want to know about their favourite actor/actress movies.
If you are a person who is passionate for movies & other forms of entertainment then this niche is for you. Sometimes you may get an opportunity for promotional activities also.
News
In highly populated countries like India, every day we all hear some form of fresh news each and every minute. News may consist of all the topics which fall under the sun such as , politics, movies, agriculture, environment, education, climate, technology, automobile, scientific inventions, festival celebrations and many more topics.
If you are passionate about day to day current hot topics and other news related stuff, then you can go ahead with this niche. For monetisation, you can sign up for different advertisement networks.
Self-improvement
In this information age all the students as well as younger adults want to improve their personality by consuming online information on helpful topics.
If you are a person who has struggled a lot in your life and learnt from many situations, then this niche will be suitable for you. It is one of the untapped blog niche you can consider to do blogging. As an experienced person you can share your life lessons as well as guide younger ones in the right path.
There are a lot of self-improvement topics you can talk about. If there are opportunities you can promote certain programs aiming towards self-improvement.
Digital Marketing
With the advent of technology, life has become easier than decades ago. Everyone handles all the day to day activities with the click of the button on their smartphones. Many people have started using online platforms to take care of their daily consumables and also other commercial products.
Being a blogger you can take the advantage of the audience online who want to learn digital marketing. Here there are some high demand blog topics you can talk about such as, social media marketing, web designing, SEO, graphic designing, copy writing etc. If you are interested in this topic definitely you can consider this as your blog niche.
Job & career
In highly populated countries, many people are unemployed & looking for better opportunities to change their status quo. If you are aware of all the job opportunities available in the government sector as well as private sector, then this is the suitable niche as per your expertise.
Provide all the information about upcoming recruitments, internship details, details about vacancies in various job postings. And you can monetize your blog through various ad networks.
Recipe and food
In a multilinguistic countries like India, we come across different cuisines every hundred km when we travel in such countries.
If you are interested in preparing different varieties of food & recipes, then you can go for this niche. In food and recipes there are a lot of topics, you can go deeper and concentrate on specific types of dishes. There are chances that many famous restaurants can come forward to feature their dishes as well as they may ask you to write sponsored articles about them.
Making money online
Because of the internet revolution, many people from different parts of the world have access to the internet. Technology has changed the lives of people. It has given a lot of flexibility for white collar jobs to work from anywhere. To take advantage of technology many people choose to work from remote places.
They can avoid all the problems faced by employees who work in 9 – 5 jobs. There are a lot of opportunities you can share through your blog. If you are well aware of all the possibilities by which one can earn just working from remote places, then this niche best suits you. For monetization, you can sign up for many affiliate programs.
Beauty and fashion
To some extent we all agree that personality and appearance matters a lot in the public domain. Every one wishes to present himself/herself in the best possible way in front of everyone. They may seek help from trained professionals or they may do research by checking online platforms.
If you are in the beauty and fashion industry, definitely you can start a blog and share your opinion with the audience. In this journey you may get some sponsorship from businesses to feature their products.
Survival
We all have faced unprecedented situations in our life. Many of us got lessons and learnt a lot from those difficult situations. If you are a person, have faced such situations in your life and is willing to share your experience then this niche is for you.
In this niche you can consider many examples such as losing yourself in the thick forest, or losing yourself in unknown places, and having confronted dangerous people etc.
Travel
Travelling is the one of the fantastic experiences one can have in his life. It relieves you from all pain and worries. Travelling rejuvenates and makes you get ready for the next phase of life. Travelers around the world need help in planning their trips right from packing, routing, and information about lodging hotels.
They also need proper information on travel agents/companies. If you are a well experienced traveler, you can share your knowledge with the new backpackers and travelers. There are few travel companies who may wish to collaborate with you for business profits.
Politics and public affairs
I am not interested in politics, but it is not the same with everyone. As everyone wants to know what is the current scenario of politics and what is happening in the public domain and many more. If you are really interested in this domain, you can share your opinion with the public.
Usually we know that people want to know both the sides of political issues. If you get any comments with regard to any political issue, then you have to accept them with the grain of salt.
Insurance
We have a lot of companies who come forward to share their insurance products in the market but unfortunately, people don’t have proper information on these products. And also there is no proper guidance on these insurance plans.
If you are into the insurance industry, having complete knowledge about all the insurance plans for all the age groups, then this is the best niche for you to start a blog.
One more thing, you may face little competition from existing bloggers, but still you can compete by finding some gap in the content demand. Insurance companies may contact you for business collaborations.
Education and learning
After the pandemic people have started learning from online platforms. Many Edu Tech companies are coming forward with different professional courses. If you are an expert in any of the fields and if there is a demand in that particular field, then definitely you can start a blog. You may consider a few topics like public speaking, communication skill, writing skill and mathematics tricks etc.
Real estate & properties
With a lot of developments happening around the cities to cope up with the infrastructural requirements of local people, the real estate industry is growing like anything. A lot of people who have the vision of their dream home are wandering aimlessly in search of plots, builders, and ready constructed homes.
But because of lack of guidance, they are not able to make proper decisions. This makes them settle with unsatisfied residential areas, plots and at last end up in a wrong choice. If you are into the real estate industry and if you have complete knowledge about the industry, then you can share your experience, tips and techniques to make right decisions.
Automobile
All the younger generation right from kids to adults are more fascinated towards new designs of cars in the market. They wanted to know about the specifications, new features, new designs, cost of different models, comparisons of competitive models from different brands and many more things.
If you have the passion for cars, and wish to share your expertise, then this niche is for you. There is a chance that some brands may contact you for promotional activities also.
Web series review
After the pandemic, people have started looking for different formats of entertainment. Everybody wants to sit back and relax to watch some online content after long working hours. They might be in search of good and well-reviewed web series.
If you are the person having more inclination towards web series, then you can choose this niche for your blog. People are continuously on lookout for a good, fun filled and engaging web series. Share your ideas on different web series.
I hope now you know how to find your favourite niche and it’s time to start your blog on your own. Then how to start a blog? You can check my other article below.
Do check out my other articles to get more information on blogging related stuff:
- What is Blogging What are its Advantages and Disadvantages
- 21Blog Submission Sites List With High Domain Authority 2023
- 15 Surprising Ways How to earn money from blog writing in India
- You haven’t seen this How Much I Can Earn From Blogging in India
Please share your best niche among the above mentioned in this post. If you have found out other interesting blog niches, kindly let me know in the comment box.
We will meet in the next article, till then happy blogging!!
